Moroccanoil Blonde Perfecting Purple Shampoo 200ml

Fight brassiness in blonde, lightened brunette, and grey hair with this sulfate-free purple shampoo. Featuring deep violet pigments to counteract unwanted yellow and orange tones, this professional-strength tone-correcting shampoo helps you maintain your ideal hair colour between salon appointments. The gentle formula cleanses without drying and contains ArganID to help repair hair from the inside out.

After only 1 use:

• 91% said that Moroccanoil Blonde Perfecting Purple Shampoo refreshes dull highlights*
• 92% said brassiness was toned down on blonde or grey hair*

Features:

• Neutralises brassiness
• For blonde, lightened or grey hair
• Sulfate, phosphate and paraben-free
• Colour-safe

Key Ingredients:

• ArganID™ Technology: positively charged micro-capsules are attracted to the negatively charged hair fibre, infusing the antioxidant powers of Argan oil into the cortex of the hair while simultaneously helping to repair and seal the cuticle.
• Violet Pigments: impart colour and visual effect, enhancing depth, dimension and providing a natural-looking sheen. These rich, iridescent pigments also have a satin lustre and superior coverage properties.

*In an independent study on consumers ages 18–65, after 1 application

Directions

Massage through wet hair and scalp. Leave on for 3–5 minutes. Rinse well. Follow with your favorite Moroccanoil conditioner.

In salon: Use to help combat unwanted warmth during lightening service: Apply to clean, pre-toned hair. Leave on for 3–5 minutes. Rinse.