Winning at Winter: Style the Season's Top Hair Trends with ghd!
The changing of seasons is the perfect time to tune in and take notice of the trending cuts, colours and styles of the moment. Based on celebrity style and runway reports, we've rounded up the three hairstyles that are about to become massive for winter 2019. Read on to learn how to style each of these cuts with the help of ghd professional styling tools!
Let's Chat About:
- The Top 3 Hair Trends for Winter 2019
- Why you need a ghd Wave Wand
- How to Promote Blowouts in Your Salon
1) ULTRA BLUNT BOBS
Recommend an ultra-blunt bob to clients seeking a bold change. To stay chic, this cut requires regular maintenance and heat-styling. To show off the crisp lines with a poker straight style, opt for a high-performance set of straighteners. The ghd Platinum + was born to create a long-lasting style without compromising hair integrity.
THE SHAGGY LOB
While the blunt bob might be hair goals for a handful of your clients, others might not want the commitment of regular styling & maintenance. Cue, the grown-out version! The shaggy lob is the perfect winter hair trend for those seeking a low maintenance alternative to the ultra-blunt bob. With extra length and less defined ends, this cut brings heaps of style with even more simplicity. Mila Kunis recently opted to chop her locks into this soft feminine cut. Mila's go-to stylist Renato Campora recently shared a few stunning snapshots of her lovely new look. Make sure your clients leave the salon confident in their new cut by showing them the versatility it offers.
To channel Mila's look, create a soft wave in your client's hair. For maximum movement, we suggest styling with the ghd Classic Curve Wave Wand. This superior styling tool lets you create the exact amount of curl you crave, even on shorter cuts. With a 38mm - 26mm oval-shaped barrel, the wave wand lets you create edgy, deep, shimmering waves with glamorous movement.
Why You Need a ghd Wave Wand in Your Salon
- Oval Barrel: the body of the wave wand is designed to create deep waves with glamorous movement and flexibility. Think classic Hollywood waves or flirty Victoria's Secret Model style!
- Cool Tip + Pro-length cord: curl with comfort thanks to the cool-tip barrel and professional length cord. No more burns or blunders during busy salon sessions!
- Ultra-Zone Technology: The classic wave wand features advanced ceramic coating and ultra-zone technology to smoothly glide through hair while delivering even heat to lock in gorgeous waves.
BEAUTIFUL BLOWOUTS
Winter doesn't have to be a drag. In fact, it just might be the best season to up your sales for blowouts! With the humidity of summer behind us, this season is the perfect time to promote blow dry services in your salon. Not to mention, the runways have been full of bouncy hair with a fresh salon feel. Top designers including Stella McCartney and Lanvin have styled their models with blowouts that look semi lived-in rather than sky high and stiff.
With that in mind, we predict a boom in the number of clients seeking stand-alone blow dry treatment this winter. There's no better tool for the task than the ghd Air Professional Hair Dryer! This powerful tool is built for busy salons, with quick-dry technology and variable temperature controls to suit any client.
How to Promote Blowouts in Your Salon
- Speed and Satisfaction: Sometimes women (and men!) crave a beauty boost, but lack the tame to take on a full service. A blowout is a perfect option for a satisfying confidence boost without hours of time spent in the salon!
- Get Social: Everyone loves a visual! Use your Instagram and Facebook to show off the beauty of your blowout services! Look's can be deceiving, but not in this case! Having a social media presence will also encourage your clients to comment and spread the word about their great experience.
- Better Bundle: Turn a blow-dry into a popular add on service by offering promotions or special bundles. For example, offer a free blowout for new colour service clients. This is a great way to get clients familiar with your skills and hooked on booking the full package for follow-up appointments.
Give your clients the season's trendiest hair, while empowering them to style it to perfection. Shop our full selection of salon professional ghd heat styling tools!
